Jericoacoara

A bohemian beach village in Ceará famous for its dramatic rock formations, pristine beaches, and laid-back international vibe, Jericoacoara remains largely free of development and commercialism. The village is perfect for kitesurfing, sunset watching from the iconic Pedra Grande rock, and enjoying fresh seafood in barefoot beach restaurants.

Things to do

• Sunset at Pedra Grande — Climb the iconic rock formation at the village edge to watch the sun descend over the Atlantic with panoramic views of the coastline and dramatic cliffs.
• Kitesurfing at Lagoa Azul — Experience world-class kitesurfing conditions in the shallow turquoise lagoon just outside the village, suitable for all skill levels with consistent winds.
• Dune buggy ride to nearby beaches — Take an exhilarating dune buggy excursion through sand dunes to reach isolated beaches like Praia da Malhada and Praia do Preá.
• Swimming at Praia Central — Cool off in the clear warm waters of the main village beach, lined with colorful fishing boats and beach bars offering refreshments.
• Windsurfing lessons — Learn windsurfing from local instructors who take advantage of Jericoacoara's reliable trade winds and calm lagoon waters.
• Explore Pedra Furada rock arch — Hike to this natural stone arch formation accessible from the beach during low tide for dramatic photography opportunities.

Food to try

• Grilled fresh fish with lime and farofa — Local catch grilled simply with fresh lime juice and served with toasted cassava flour, a staple at beachfront restaurants where fishermen sell their daily catch.
• Seafood moqueca — A rich Ceará-style stew of mixed seafood, coconut milk, dendê oil, and peppers served in a clay pot, reflecting the region's Afro-Brazilian culinary heritage.
• Shrimp with cashew cream — Local pink shrimp sautéed and finished with a silky cashew-based sauce, showcasing the area's famous cashew production.
• Crab dishes (caranguejo) — Fresh blue crabs prepared grilled or in a spiced broth, a protein-rich specialty available at casual beachfront vendors and restaurants.
• Açaí bowls with tropical fruits — Refreshing bowls of açaí berry topped with local fruits like mango, papaya, and granola, popular for breakfast after sunrise activities.

Local customs & good to know

• Embrace the no-car policy — The village bans motor vehicles in the main area to preserve its bohemian character, so expect sand streets and travel by foot, bicycle, or buggy excursions outside town.
• Respect the fishing community — Jericoacoara remains a working fishing village; be respectful of nets and boats on the beach, and support local fishermen by purchasing fresh seafood directly.
• Time your visit for wind season — The best kitesurfing and windsurfing occur July through February when trade winds are strongest; shoulder seasons are calmer and better for swimming and relaxation.
• Dress simply and modestly outside beach areas — While the village has a relaxed vibe, locals appreciate visitors who dress respectfully in town restaurants and shops rather than beachwear.