Ostuni

Called the 'White City,' Ostuni gleams brilliantly atop a hill surrounded by endless olive groves and views toward the Adriatic Sea. Its whitewashed medieval center, Gothic cathedral, and relaxed atmosphere make it one of Puglia's most beloved towns.

Things to do

• Explore the old white city — Get deliberately lost in the maze of whitewashed alleyways; every corner reveals a picturesque view.
• Visit the Cathedral of Ostuni — The 15th-century Gothic-Romanesque facade is one of Puglia's finest; entrance is free and uncrowded.
• Hike the olive groves at dusk — The countryside below the hill is dotted with ancient millenary olive trees; walking paths are well-marked.
• Visit Museo di Civiltà Preclassiche — See the famous skeleton of 'Delia,' a pregnant Paleolithic woman found in nearby caves.
• Day trip to Torre Guaceto reserve — A protected marine and nature reserve just 15 minutes away with pristine beaches and clear water.

Food to try

• Capocollo di Martina Franca — A prized cured pork neck from the nearby Valle d'Itria, with a delicate smoky flavor.
• Burrata fresca — Creamy mozzarella with a liquid cream center, produced daily by local dairies and best eaten immediately.
• Pane di Altamura — DOP-certified durum wheat bread with a thick crust and dense crumb, sold in every local bakery.
• Fave e cicoria — A humble dish of pureed fava beans topped with sautéed wild chicory and drizzled with local olive oil.

Local customs & good to know

• Arrive after 4pm for photos — The harsh midday light flattens the white walls; afternoon light creates dramatic shadows perfect for photography.
• Olive oil is sacred here — Locals take enormous pride in their olive oil; tasting and purchasing a bottle is a sign of respect.
• Festival of Sant'Oronzo — The patron saint festival in late August fills the streets with processions; book accommodation months ahead.